University of North Florida, Jacksonville, FL
EAB Global
Digital and print design
This multi-channel campaign was created to increase graduate program enrollment for University of North Florida by engaging prospective students through cohesive digital and print touchpoints. Working alongside a cross-functional creative team, I contributed to the design and execution of Meta ads, a self-mailer, and an interactive downloadable PDF. The campaign focused on creating an approachable, informative experience that guided users through program exploration and next steps toward enrollment.